The sheer volume of content and information within VisitDubai.com needed some extensive thought around UX/UI. Teaming up with a great agency in Atmosphere out of New York the journey began to incorporate rich beautiful content in 15 languages that would draw their users to leverage this site as their one resource to organize all of their Dubai travel.
Integration with travel booking, TripAdvisor, Trip Planner, iOS Ap, Event Publishing Calendar and many more rich features allows all users to simplify their travel experience. The site is well thought out from UX/UI, responsive design, aspirational photo's, and the use of video to introduce the city.
The marketing efforts to launch this site also included a series of video commercials to help educate the various audiences. From start to finish Atmosphere created unparalleled quality to impress on this site.